CHANGING HIGHER ED INSIGHTS

Articles & Podcasts for College & University Leadership

2020: A Year of Crises and Opportunities in Higher Education
Crisis Management

2020: A Year of Crises and Opportunities in Higher Education

The year 2020 has been a year of crises and opportunities in higher education. The year’s challenges have given higher ed institutions a chance to practice change management, as well as necessitated a sustained focus to build leadership capacity for higher ed and more targeted higher ed branding.

Universities- Reasons to be Thankful in 2020 | Drumm McNaughton | Changing Higher Ed | Consulting
Business of Higher Ed

Universities: 7 Reasons to be Thankful in 2020

Universities: 7 Reasons to be Thankful in 2020. The year 2020 has been one for the books. However, we’ve reached Thanksgiving—and that means it is the perfect time to flip the paradigm and focus on the good. This experiment that is known as the United States of America is not perfect; however, our nation is growing and every citizen shares the common goal of seeing our nation prosper (even though we may not agree on how to achieve that mark). So in honor of Thanksgiving, we want to suggest 7 different reasons (in no particular order) why we’re thankful for this year.

Driving Pandemic University Student Enrollment with Bill Conley and Bob Massa | Changing Higher Ed Podcast 062
Students and Enrollment Management

Improving Pandemic University Student Enrollment Management with Bill Conley and Bob Massa | Changing Higher Ed Podcast 062

Driving Pandemic University Student Enrollment with Bill Conley and Bob Massa | Changing Higher Ed Podcast 062. This podcast will look at the pandemic, student enrollment, and the ripple effect that this can have on an institution. Today’s guests are Bill Conley and Bob Massa, co-founders of Enrollment Intelligence NOW.

Changes to University Scholarship Processes Due to the Pandemic
Business of Higher Ed

Changes to University Scholarship Processes Due to the Pandemic with Keith Brown and Alania Cater | Changing Higher Ed 060

This podcast focuses on the changes to university scholarship processes due to the pandemic, and features Dr. Drumm McNaughton, Keith Brown and Alania Cater | Changing Higher Ed 060. The coronavirus pandemic’s tumultuous reach continues to upend higher education. This podcast looks at the disruption that has happened in the areas of scholarship, financial aid, and fundraising.

How Universities Use Crises to Innovate
Crisis Management

How Universities Use Crises to Innovate with Dr. Eric Boynton | Changing Higher Ed 050

How Universities Use Crises to Innovate podcast discusses how higher education institutions are still reeling from dealing with the coronavirus pandemic during the spring term. However, now they are faced with the challenge of making critical decisions that also offer flexibility moving into the fall semester. Beloit College already is far ahead on this path.

This podcast featured Dr. Eric Boynton, Beloit College’s provost and dean of the college. He was instrumental in helping lead the development of a unique plan for moving forward.

Helping Underrepresented Students Succeed
Students and Enrollment Management

Helping Underrepresented Students Succeed with Dr. Russell Lowery-Hart | Changing Higher Ed 048

In this podcast, Helping Underrepresented Students Succeed with Dr. Russell Lowery-Hart and Dr. Drumm McNaughton, we ways in which the COVID-19 pandemic has put even more pressure on institutions that serve underrepresented populations. One such institution is Amarillo College in Amarillo, TX. This community college is redefining its efforts to reach and engage its student body, many of whom are non-traditional and underrepresented students.

How to Reengineer Higher Education Post-COVID Podcast
Strategic Planning and Management

How to Reengineer Higher Education Post-COVID with Mike Goldstein | Changing Higher Ed 046

How to Reengineer Higher Education Post-COVID with Mike Goldstein and Dr. Drumm McNaughton podcast discusses how the coronavirus pandemic has accelerated the changes already facing higher education.  These issues include financial, structural, and enrollment. Mike Goldstein, one of the top higher education attorneys in the country, offers his insights on how higher education leaders can navigating these challenges.

How Historically Black Colleges and Universities are Navigating Coronavirus
Business of Higher Ed

How Historically Black Colleges and Universities are Navigating Coronavirus with Dr. Billy Hawkins | Changing Higher Ed 045

In this podcast, How Historically Black Colleges and Universities are Navigating Coronavirus, Dr. Billy Hawkins and Dr. Drumm McNaughton identify ways higher education leaders are in a difficult position as they navigate the coronavirus pandemic. They have had to make the difficult decision of closing campuses during the spring semester, and now they need to focus on bringing students back safely in the fall semester and moving forward in the “new normal.”

Innovating Higher Ed
Change Management

Innovating Higher Ed: Don’t Let a Good Crisis Go to Waste

In this post, Innovating Higher Ed: Don’t Let a Good Crisis Go to Waste, you’ll gain insights into ways the coronavirus is forcing higher education institutions to change in uncomfortable ways. But like any holistic change, this situation also is offering unintended consequences, both positive developments (blessings) and troubling realizations (curses).

How To Stop Declining Enrollment In Higher Education
Distance & Online Education

How To Stop Declining Enrollment In Higher Education

In comparison to past years, the drop in college enrollment is becoming alarming, and judging from these statistics, 2025 will experience a significant decrease in college enrollment.

TRACS Annual Meeting Learnings | Changing Higher Ed 028
Christian Higher Ed

TRACS Annual Meeting Learnings | Changing Higher Ed 028

The TRACS Annual Meeting Learnings – Transnational Association of Christian Colleges and Schools, an accreditation body for Christian institutions of higher education, works with approximately 100 institutions.

Growing Enrollment in Higher Ed
Students and Enrollment Management

Growing Enrollment in Higher Ed with Dr. Dewey Clark | Changing Higher Ed Podcast 008

In this episode of Changing Higher Ed Podcast, Dr. Dewey Clark talks about growing enrollment in higher education institutions with Dr. Drumm McNaughton, The Change Leader. Dr. Dewey Clark is a very special university president. Unlike most of his contemporaries, his undergraduate degree is from the school he is now leading, and following graduation, was invited to work on staff in admissions which he did for nine years before going off for a 24-year career in business.

Higher Ed Part 10: Changing Student Demographics
Students and Enrollment Management

The Changing Face of Higher Ed Part 10: Changing Student Demographics

Changing Student Demographics is the top for our 10th post in The Changing Face of Higher Ed series. Despite the focus of many on research and publications, institutions of higher education wouldn’t be what they are without students.

Strategic Enrollment Management Webinar for Higher Education
Students and Enrollment Management

Strategic Enrollment Management: A View from the Top | Webinar

Strategic enrollment management in Higher Ed continues to be an issue for many institutions. When building a new campus building, before laying the foundation begins, extensive planning is conducted to ensure that the building looks good, the structure is sound, and it will accomplish what it was envisioned to do.

Student Issues
Students and Enrollment Management

The Changing Face of Higher Ed Part 4: Student Issues

Part 4 of The Changing Face of Higher Ed Series drills down on student issues’ impact on your institution. To successfully enroll and keep students, colleges and universities will need to look at a variety of factors as they move into the future. We at the Change Leader believe these factors include the changing demographics on campus, students’ prospects for future earnings, the possibility of dropping out, and campus safety, all of which are addressed here.

The Purpose of Higher Education Part 1
Business of Higher Ed

The Purpose of Higher Education Part 1

The purpose of higher education is in a state of transition. What traditionally has been a stable part of Western society for so many years now must find ways to remain relevant in a time of expanding knowledge, changing societal values, and increased questioning of authority figures.

Improving Higher Ed Enrollment Management
Students and Enrollment Management

Improving Higher Ed Enrollment Management

Strategic higher ed enrollment management is an ever-increasing focus as colleges and universities continue to evolve and remain in many policymakers’ and key stakeholders’ crosshairs to implement organizational change.

The Key to Filling the Enrollment Funnel Webinar
Marketing | Positioning | Branding

Positioning: The Key to Filling the Enrollment Funnel Webinar

Positioning: The Key to Filling the Enrollment Funnel webinar grants insights into college and university market positioning with Dr. Drumm McNaughton, higher ed consultant and Vickie Sullivan, market strategist.

Student Leadership Development Programs
Leadership and Culture

The Story of Texas A&M’s Student Leadership Development Programs – People Support What They Help Create

Student Leadership Development Programs – Higher education leaders often talk about creating the next generation of leaders.  Many current efforts at colleges and universities are focused on flipped classrooms and leadership seminars. But how do we give young adults firsthand experience (instead of theoretical knowledge) of the skills and abilities needed for becoming leaders in their future organizations, communities, and globally?

Strategic Management for Education Institutions: A Holistic Approach to Improving Enrollment and Revenues | Webinar
Students and Enrollment Management

Strategic Management for Education Institutions: A Holistic Approach to Improving Enrollment and Revenues | Webinar

“Strategic Management for Education Institutions: A Holistic Approach to Improving Enrollment and Revenues” features Dr. Drumm McNaughton, a 20+ year change management expert and higher education consultant who has added over $500 million to organizations’ bottom lines, on how education institutions can successfully grow revenues through implementing holistic management systems. Participants will learn how to:

 –  Improve university positioning to grow enrollments

 – Use your strategic plan to drive growth and create a shared vision for implementation

 – Implement holistic management systems to systematize annual planning and change

Higher Education ROI - Return on Investment
Business of Higher Ed

Higher Education ROI – Return on Investment

What’s the Higher Education ROI (return on investment)? In the past decade, we’ve seen an increasing emphasis on the notion of return on investment in higher education. In a world driven by the all-mighty dollar and consumerism, this emphasis is not surprising. However, it’s important to think deeply into what the phrase “return on investment” truly can mean for higher education – and how we can accomplish that notion.

5 Things Nontraditional Students Can Teach Higher Ed
Students and Enrollment Management

5 Things Nontraditional Students Can Teach Higher Ed

What nontraditional students teach Higher Ed? The failure to recognize the importance of nontraditional students seems particularly odd considering just how many of them there are.

Adapt to the Needs of Working Students
Students and Enrollment Management

Adapt to the Needs of Working Students – or Lose them

The needs of working students can often be overlooked by institutions of higher learning. New research performed by the Bill and Melinda Gates Foundation has found out that working students’ needs are different than those of the traditional students, and colleges and universities must adapt if they are to attract and retain working students.

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